SIGNIFICANCE AND IMPORTANCE OF TQM,

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SIGNIFICANCE AND IMPORTANCE OF TQM

 

TQM encourages innovation

Makes the organization adaptable to changes

Motivates people for better quality

Integrates the business activities and the common purpose

Provides valuable and distinctive competitive edge to the organization

 

BENEFITS AND ADVANTAGES OF TQM

 

Total Quality Management brings in a number of benefits to all stakeholders. It makes a company a leader in the industry. TQM can lead the organization towards its goal very easily. It helps to create and maintain better connection with customers, management, and workers. Everyone is motivated to contribute. Thus, it fosters team work.

It makes the company more sensitive to customer needs. This improves the customer relations and customer satisfaction. TQM makes the company adaptable to changes.

 

Benefits to Customers

          a. Fewer problems with product or service

          b. Better customer care

          c. Greater satisfaction

 

Benefits for the Company         

1.    Better product quality

2.    Staff becomes motivated and quality conscious

3.    Productivity improves

4.    Enhances problem solving capacity

5.    Increased market share

6.    Increase competitive position of the firm,

 

Benefits to Staff

1.    Increased prestige and confidence

2.    Enhancement of job interest and security

3.    More training and improvement in skills

4.    Increased morale and recognition

5.    Reduced employee grievances.


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